for the italian homepage The next level in hoops marketing Welcome.  Welcome to the official Crossover Basketball Marketing Company website, a society created to showcase some of the best basketball players in the world and give exposure for some of the top basketball leagues in Europe.  For those players who are already renowned in the world of basketball, our goal is to help make the crossover into the mainstream;  to transition basketball celebrity into true celebrity.   Our work includes professional websites, highlight videos, photoshoots, social media marketing and many other tools to help make your name into a household name.